Licensed Advanced Content Marketing Master II ™

Course Overview:
Duration: 1 month
Weekly Commitment: Tailored to individual preferences, with suggested 8 hours per week.
Course Highlights:
40% Self-Learning: Engage with course materials independently, allowing flexibility in your schedule.
60% Instructor-Led: A structured learning experience with our certified trainers who will guide you through the curriculum, offering insights and support.

When you’ve got the basics of content marketing down, but you need to expand your skillset with creating content for the digital world, this course is for you. This covers e-mail, blogs, videos, and more, with the end goal of making your brand recognizable through consistent, identifiable content.

Learning Goals

  • Learn in-depth rules and practices for e-mail campaigns with care to regulation and making content
  • YouTube, but for other social media platforms as well.
  • Learn how to establish a consistent and effective brand through marketing, a more united design language that speaks to consumers.

Target Audience

  • Marketers and marketing executives who want to know the highest level of Digital Marketing
  • Very high-level marketers in charge of handling critical brands

ONLINE VIDEO

When it comes to video, it’s important to know the ins and outs of how it plays out – literally – on different sites. Through this knowledge, you can tailor the content of your video, the format, and more to t the different audiences, platforms, and players it will be presented to.

  • Audience Research
  • Social Listening Platforms
  • Social Listening and Audience Research Tools
  • The Buyer’s Journey
  • Five Marketing Functions
  • 360 Digital Marketing Campaign
  • Marketing Functions and Buyer Journey Stages
  • Digital Marketing Concepts, Principles

Certifications


COURSE DURATION: 1 Month

COURSE FEE: ₦55,000